The Challenge
A 180-room beach resort with excellent occupancy but almost no capture of on-property revenue beyond the room — spa, experiences and upgrades left entirely to chance.
What SAS Did
- Designed ancillary revenue into the full guest journey
- Launched upgrade, early check-in and late checkout offers
- Built spa, F&B and local experience packaging
- Introduced a VIP and repeat-guest journey
Before → After
The movement in the numbers.
Ancillary revenue
$2.1M$2.5M
+19%Upsell attach
9%17%
+8ptSpa revenue
$640k$790k
+23%TrevPAR
$286$332
+16%BeforeAfter
Ancillary revenue ($k / month)M1M2M3M4
"The experience improved and the revenue followed. Guests never felt sold to."
[Client quote placeholder — Resort Manager, Beach Resort]
The 90-Day Model
Your next 90 days could change the economics of your hotel.
Start with a confidential performance review. We work free for the first 90 days — you continue only once the improvement is visible in the numbers.